Keebler O'Boisies

Keebler introduced O'Boisies in 1988, puffed and baked potato chips advertised by the company's singing Keebler Elves under the slogan that they were "o'boisterous." The chips carved out a niche as a lighter alternative to traditional fried potato chips before eventually being phased out of Keebler's snack lineup as the company focused on other product lines.

Dig Deeper