Mr. T Cereal

Quaker released Mr. T Cereal in 1984, shaping the sweet corn and oat pieces like the letter T and building the marketing entirely around the wrestler and A-Team star's larger than life persona, including his famous line about pitying anyone who wouldn't eat his cereal. It rode Mr. T's peak eighties fame for close to a decade, even appearing briefly in the 1985 film Pee-wee's Big Adventure, before Quaker discontinued it in 1993.

Dig Deeper